With the continual advent of dynamic social media sites on the internet, the world of social media is going through a most remarkable shift in its pretty short history. And one of the shifts is the development of multiple generations among its users. Not only are kids chiming into these internet sites like insane, but their parents and now the grandparents are chiming in all over the net on Twitter, Facebook and even YouTube. MySpace was the “in” social media site for the pre-teen crowd but even this giant is experiencing some major shifts and its audience of youngsters is now migrating over to the once “older” generational sites and are joining the Facebook crowd.
The competition amongst the big giants is massive and these social media sites are doing every thing possible to to tempt their audience to remain with them. When Pinterest, the most recent social media platform emerged on to the scene, Facebook was faced with some really tough competition. Hence the intro of their Timeline layout to give individuals a means to generate a more appealing web page and the opportunity to upload a range of content. With over 800 million users and expanding, Facebook, in its steady mission to dominate the social media marketplace has also become a terrific marketing platform for individuals and businesses to promote their business and any services they may be offering.
The chances of getting noticed are far greater than typical marketing methods, such a direct mail campaigns, TELEVISION and additional media marketing. Not every person who promotes their business on Facebook finds the marketing experience effective. One of the keys is to get individuals to see your Facebook web page and “like” it. For all those asking “Just how do I get more likes on my Facebook Web page? Right here are some necessary ideas to assist you attain that.
People wish to be amused. They would like to see or read something that takes their mind of the everyday grind – escapism, if you like. Be amusing. Individuals adore a good laugh at the end of the day. Put a smile on their face. You can even be a little debatable occasionally. Individuals like a dispute once in a while. Daily or weekly anecdotes are an excellent way to keep your readers coming back to your web page regularly to see what little gem you need to share with them. And when they “like” it they will definitely frequently “share” it with others. Post great material on your web page. Keep it fascinating and existing with “fun to read” articles and opinions. Your web page should also be appealing and pleasing to the eye. That will keep individuals on your web page longer.
This comes back to great, quality and varied material throughout your Facebook page. Mix it up with photos, insert video presentations, one liners. Offer up a daily joke corner or quiz and have your readers come back the next day to find out the answers. One wonderful concept is to introduce contests such as ‘the last post wins a “free” (fill in the blank)’. It doesn’t have to be anything expensive; a movie ticket, a complimentary report with valuable tips on how to ….., half off their next month’s membership fee, etc. But be very careful here. Facebook has very specific rules when it comes to competitions and you need to read up on these and follow them or you may well find yourself shut down, and not just temporarily!
To develop and maintain a popular Facebook page you need to not only drive traffic to your page but once they are on your page you want to keep them there and keep them coming back. There is fierce competition out there on the web and your content has to have value and be worth reading. According to recent statistics the average time a person spends on a web site is less than 30 seconds. They typically open up a page and glance over the entire page. They will most likely read the 1st couple of lines and at that point decide whether they want to remain on this web page or click off. if they click off, you may well find you have lost them for ever. The same goes for your Facebook web page, so you need to capture their attention long enough that they want to linger on your page. The longer they are on your web page, the greater chance you have of getting your content “liked”. And if you are promoting or selling something, the much better chance you have of converting that individual into a consumer.
Set up a group and/or forum. Post remarks and ask questions of the group. Promote evaluations, comments, “likes” and “shares”. Remember, Facebook is a social media internet site. People enjoy communicating. They wish to be heard and they welcome a platform where they can freely voice their opinion. Pose intriguing questions and have some variety in your content. Choose current news worthy topics, make a statement and end it with a thought provoking question. Get the readers to comment, “like” and “share” and interact with each other. You might be surprised at exactly how viral your page can go in an extremely short time when your followers begin sharing your content.
Don’t be shy about sharing your Facebook page with family and friends. They can be your BEST advertising. Let them promote your page by sharing with their friends and family, co-workers, etc. You will find that your popularity can increase exponentially this way.
You should consider cross promoting your social websites if you have more than one. For example, if have a Twitter account, tell your Twitter followers to look at your Facebook page. Whenever you shoot an email out to someone, include your Facebook page in your contact information. It helps spread the word!
Are you struggling to get people to “like” your Facebook Page? If so, you are not alone. Check out these tips on “How to get more Likes on my Facebook Page” .
I hope that you enjoyed reading this article.
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Reginald Liggins is an internet marketing trainer and coach who resides outside of Portland in Beaverton, Oregon.
Reginald can be reached at regliggins@gmail.com
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