Customers don’t always come to a web site to buy products. Sometimes they come for information. Tell them about the products you sell, give them your store hours and phone number, provide a map so they can find your shop. Even though you haven’t sold them anything, you’ve given them value. Customers will come back to your site if you provide value.
Statistics can tell you where customers are coming from, what they look at and what lead them there in the first place. Because you are dealing with sensitive information, your provider should use state of the art security to protect your site from hackers.
If you’re reading this article chances are excellent that you are looking at, or participating in the opportunity side of the WWW. The web is still in it’s infancy (OK maybe it’s a Toddler by now), and who ever can stake their claim right now will continue to flourish well into the next millennium. The successful cyber entrepreneur of today could be the equivalent to the Rockefeller’s, Vanderbilt’s, Kennedy’s, Getty’s, Ford’s, (etc.) of yesteryear.
The internet is the greatest collection of wealth or fodder, depending upon your info-perspective the world has ever seen. With such a cacophony of directories filled with video, text, imagery, sound, fury, Hot Flash and Cold Fusion, what’s an information cheetah to do in order to make sense of it all and take it to another level of the Game?
Those who operate internet businesses likely have their hands full. That makes it hard to keep track of new developments. To see who is doing what and how successfully. To generate ideas for your own business. So what you need is a strategy to help you keep abreast of what is happening on the internet and specifically, in your area of interest – in as little time as possible.
Designing for a worldwide client base is infinitely cheaper than designing a small program and then redesigning the entire website as the business expands. Standardise your functions and administrative systems wherever possible. Think very big indeed and you will find yourself in the running for success! The Internet is only limited by your own ambition, without this solid foundation, no amount of fancy technology will make your site successful or raise the investment you require to make it happen.
Designing for a worldwide client base is infinitely cheaper than designing a small program and then redesigning the entire website as the business expands. Standardise your functions and administrative systems wherever possible. Think very big indeed and you will find yourself in the running for success! The Internet is only limited by your own ambition.
An understanding of how the Internet works is desirable but not essential. You only need to know that one computer containing your information can communicate with others on a global scale and this can be used for selling your services using the Internet as the road network. Similar to the way you would stop at a motorway shopping mall to make a purchase on your journey, people also stop at your virtual shop (website) to browse around and buy your products. The rest is all mechanics and if you have no wish to be technically literate, then leave it up to the programmers and designers, as this will be their job.
I hope that you enjoyed reading this article.
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Reginald Liggins is an internet marketing trainer and coach who resides outside of Portland in Beaverton, Oregon.
Reginald can be reached at firstname.lastname@example.org
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